Baz didn’t start as a video company.
We were building a different AI product and, like many startups, we thought the challenge would be building great software.
We were wrong.
The hardest part wasn’t building the product. It was getting people to discover it.
We wanted to grow organically, but creating content was painfully slow and didn’t scale. We’re software builders, not content creators.
So we built a tool for ourselves.
The first version of Baz had one job: take our app and turn it into a beautiful software launch video.
We built the workflow into our web app, and it quickly helped us grow to 10,000 users. But after launch, we faced the same challenge every startup faces: staying relevant requires creating content consistently.
So we started building more Skills, each designed around a specific type of content and a specific goal. Founder stories. Product explainers. Educational videos.
Today, a couple of hours of prompting can produce weeks of content. Skills can be reused, improved, and shared — turning content creation from a manual process into an AI storytelling super-intelligence that compounds over time.
That’s what Baz is really building.
